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Rock of Ages Corporation was founded in 1885 and is an integrated granite quarrier and manufacturer whose principal product is granite memorials used primarily in cemeteries. The Company believes that it is the largest quarrier and manufacturer of finished granite memorials and granite blocks for memorial use in North America, based on revenues.
The Company owns and operates 8 active quarry properties and 4 manufacturing and sawing facilities in North America, principally in Vermont and the Province of Quebec. The Company also sells memorials wholesale to approximately 95 independent authorized Rock of Ages retailers that are the primary distribution channel for the Company's branded memorials in the U.S.
The Company markets its memorials at various price points: Square Seal, Round Seal and Signature. The Company believes the Rock of Ages trademark is one of the oldest and best-known brand names in the granite memorialization industry. The Company actively promotes its brand name and places a seal bearing the brand name on each branded memorial.
All Rock of Ages branded memorials are supported by a perpetual warranty with varying levels of coverage.
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